Payplant adds mobile marketing platform to portfolio of clients

Palo Alto, CA Feb 10, 2017 – A software firm that supplies data to Nielsen and other large market research firms recently became a Payplant client to help optimize its cashflow.  The company uses consumer panels to provide consumer feedback and data-driven insights to brands.  “Our new client works to quickly build and launch new market research panels that generate high quality data” says Payplant CEO Neerav Berry.  “However, those customers do not always pay with the same speed so we are able to help them smooth out their cashflow and continue to grow.”

About Payplant

Payplant provides growth financing for entrepreneurs, by entrepreneurs. Its Pay Me NowTM digital invoice-financing service provides cash to businesses when their customers pay too slowly. Payplant helps businesses with PO and Invoice Financing, Asset Based Lending, Term Loans and Customer Financing products. Payplant works with companies that don’t currently qualify for traditional bank financing, have grown too quickly for their current lender or are at the point in their evolution where an influx of working capital can elevate their business to achieve rapid growth. Payplant delivers fast and reliable funding, at very attractive rates and is completely on demand. For more information, visit